The Content Savvy

We are passionate about sparking genuine conversations and generating loyal communities around small businesses in Australia. Our team of copywriting experts based in Melbourne are adept at producing copy that truly connects with audiences. And we’re here to get it right so you can focus on the other parts of your business that bring you joy. That’s why we believe that there’s no such thing as a one-size-fits-all approach to copywriting. Catherine Falalis (Cat) founded Content Savvy in 2017 after working as a journalist and editor for various industry magazines. Here at Content Savvy, we are proud to have built a trusted network of industry professionals to best support our client’s individual needs. We have connections with experts in paid social advertising, SEO, web development, analytics, brand photography, and videography. The team provides excellent support, valuable services and makes our lives easier with less technical jargon.

We are critical thinkers, outside-the-box creators, and skilled researchers. We are never satisfied with the status quo. We are skilled at finding the tools we need to get the job done (especially if it’s never been done before). We are passionate about marketing and branding, and we believe that every company has the potential to succeed. We are so happy with our new look! Savy is a digital marketing agency that thrives at the junction of strategy and creativity. We work with thought leaders, product innovators, industry disruptors, and entrepreneurs. We work with top DTC and B2B brands across industries—from manufacturing, healthcare, and construction to non-profits, tech, and beyond.

We focus on meeting specific content requirements such as conceptualization, planning, creation, design and management of content across multiple communication channels since 2012. This team is backed by a diverse pool of experienced contributors to provide extra capacity and scalability as per your requirements. We look forward to adding value to organizations with our services. In an increasingly Content-centric world, trusted experts who focus on quality and timely delivery can be difficult to find. Customisable offerings that meet every Social Media Communication requirement. As Content becomes the underpinning enabler of business ecosystems, your team needs Content Experts who have an unwavering focus on quality.

Savvy is a full-stack digital marketing partner for multi-location franchises and overloaded businesses. This also allows us to provide a vast diversity of services for our cleints. Owned and Operated by Erin Gordon since 2016. Visual storytelling & communication to help sell your products though professional designs.

Savvy isn’t just our first name… its who we are. Founded over a glass of wine by seasoned professionals who wanted to shift the paradigm away from typical agency bureaucracy and over to a focus on client service and great work, Savvy quickly evolved into an elite team of experts from every facet of the marketing landscape. We’re ready to infuse that energy into your brand. Are you ready to get your brand moving!

You're not just signing up for marketing services; you're gaining a partner dedicated to your brand's growth and success. We offer a diverse range of over 30 written content types, tailored to enhance your brand's presence across all digital platforms and marketing channels. Tailored for brands that demand high-quality, scalable content solutions, we offer a seamless, efficient, and cost-effective service. Our innovative platform streamlines the content creation process, allowing you to easily submit requests, track progress, and receive ready-to-publish content that aligns with your strategic goals. With our content-as-a-service, you gain a reliable partner dedicated to fueling your brand's growth through the power of exceptional strategy and content. Leveraging AI and automation, we provide innovative, fast, and cost-effective solutions. Our team's wide-ranging digital marketing and design skills offer comprehensive services to meet varied client needs.