MRI-Simmons Logo

MRI-Simmons

MRI-Simmons is the leading provider of insights on the American consumer. A trusted provider of consumer data for over 60 years, MRI-Simmons possesses one of the few probabilistic, privacy-compliant data sets that is widely used for consumer profiling, media planning, data enrichment, and activation. The result is a nationally representative and culturally diverse data set that provides the most accurate view of the American consumer. Built on MRI-Simmons’ nationally representative consumer truth set, Catalyst provides marketers with a series of modules, from consumer profiling through digital and addressable activation, designed to enable a self-service experience with complete transparency.

Quick overview

New York, United States

Founded in 2019

51-100 Employees

Medium-Sized

Additional information

Working industry

Other

Type of company

Manufacturer, Educational institution

Locations

1 Headquarter

Number of products

16 Products

Specialised areas

Consumer Research, Information Services, Market Research, Marketing, Professional Services

Products & services of MRI-Simmons

MRI-Simmons offers a wide range of products and services

Product: API Suite - MRI-Simmons

Product

API Suite - MRI-Simmons

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Product: Turn-Key Omnibus - MRI-Simmons

Product

Turn-Key Omnibus - MRI-Simmons

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Product: Activate Campaign Targets - MRI-Simmons

Product

Activate Campaign Targets - MRI-Simmons

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Product: Custom Research - MRI-Simmons

Product

Custom Research - MRI-Simmons

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Product: Predictive Consumer Insights - MRI-Simmons

Product

Predictive Consumer Insights - MRI-Simmons

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Product: DataHub - MRI-Simmons

Product

DataHub - MRI-Simmons

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Product: Premier Omnibus - MRI-Simmons

Product

Premier Omnibus - MRI-Simmons

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Product: Solutions - MRI-Simmons

Product

Solutions - MRI-Simmons

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Use Cases of MRI-Simmons

Get insights into the use cases of MRI-Simmons

UseCase: How the Preferences of Likely Voters Could Impact the Midterm Elections - Simmons Research

Use case

How the Preferences of Likely Voters Could Impact the Midterm Elections - Simmons Research

How the Preferences of Likely Voters Could Impact the Midterm Elections | Related posts | Leverage MRI-Simmons Segments to Build OpenID Audiences for Cross-Screen Campaigns | Why AAPI consumers are valuable activation targets for marketers | Unlocking the Power of the Lucrative Podcast Audience

Headquarter of MRI-Simmons

MRI-Simmons operates in 1 country around the world

City: New York

State: New York

Country: United States

Locations of MRI-Simmons

Get an overview of the locations of MRI-Simmons

Location

Country

State

City

Headquarter

United States

New York

New York

Frequently asked questions (FAQ) about MRI-Simmons

Some frequent questions that have been asked about MRI-Simmons

The company headquarter of MRI-Simmons is located in New York, New York, United States. It's worth noting, that the company may have more locations

As of the latest available information MRI-Simmons has around 51-100 employees worldwide.

MRI-Simmons was founded in 2019

The company MRI-Simmons has it's main focus in the industries of Other

Based on the founding year and the amount of employees the company MRI-Simmons seems to be a Medium-Sized at the current state. Note that over time that status can change

Competitors of MRI-Simmons

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We are data innovators, explorers, translators, and visualizers with over a century of collective market insights and analytics experience. Our mission is to help you understand the attitudes and behavior in the markets in which you do business. We've built our business one client at a time—and we don't forget that. We know that for us to operate it's your business that matters. Strategic partner conducting analyses for a range of marketing applications, including segmentation strategy, product development, brand & ad tracking, psychographic & behavioral modeling, and promotions. Moderate online and traditional qualitative research, specializing in brand strategy, early-stage ideation, and product development. Our experts conduct research at every stage of the brand or product life cycle, from exploratory ideation to in-market performance. We've built our business one client at a time, one project at a time.

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CMS Research

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Cult Market Research

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Claritas

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Connecting thousands of individual data points into a unified hi-def portrait of each customer allowing unparalleled linkage across email, social, display and direct mail channels. We leverage our unique data and proprietary identity graph, to help marketers find their best prospects, improve marketing execution and deliver superior ROI. By continually investing in new technological capabilities, we’ve transformed our business to ensure our clients get ahead and stay ahead in this ever-evolving digital era. Our unrivalled audience solutions let our clients know more about who each customer or prospect is, what they do, and what they believe in. Using 80% proprietary data, we offer the most robust understanding of the American consumer.

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Marketing Research Foundation SA

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The Marketing Research Foundation is an independent non-profit company, acting as the custodian and repository of research expertise for marketers and their advertising industry partners. Its main objectives are to establish, commission and manage comprehensive, valid, reliable, and continuous consumer behaviour research, surveys, investigations and reports, that provide data for targeting and segmentation, as well as multi-product/brand usage and multi-media information that reflects the totality and complexity of the South African society. MAPS is the long-awaited single source replacement survey for AMPS.

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MMSI

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We deliver both measurable sales and brand awareness through Transactional Brand Building, a proven methodology developed especially for our clients. MMSI is a results-driven Direct to Consumer (DTC) media agency. We offer expert guidance through every part of your marketing campaign and the know-how to scale it efficiently. MMSI offers the best of both worlds: we're nimble and agile, and we have access to large-agency technology and expertise through our sister agency. With over 15 years of experience in strategic marketing, direct sales, and product life cycle management, Kaila has overseen cross-channel marketing campaigns for several top retailers and companies such as CVS, Mutual of Omaha, AAFES, ThredUp, Gerber, and VSP. Being able to offer a competitive edge with CPA guarantees is the specialty. Michelle's background includes project management, strategic development, pro forma modeling, offer development, research, creative insight, media buying, backend operations, and campaign analytics and optimization. Tony has been leading account and agency teams for more than 25 years.

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