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Top Programmatic Advertising Companies in Germany

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60 companies for Programmatic Advertising in Germany

Zeitungs Marketing Gesellschaft mbH & Co. KG's Logo

Zeitungs Marketing Gesellschaft mbH & Co. KG

Frankfurt, Germany

A

11-50 Employees

-

Key takeaway

The ZMG/BDZV study highlights the effectiveness of newspaper advertising, particularly around Easter, suggesting that it plays a crucial role in engaging readers and delivering value for advertisers. This insight into traditional advertising methods may complement the growing interest in programmatic advertising strategies.

Reference

Service

Programmatic Advertising

The Reach Group GmbH's Logo

The Reach Group GmbH

Berlin, Germany

A

51-100 Employees

2015

Key takeaway

TRG has developed an exciting approach to programmatic advertising, integrating it into their affiliate marketing strategy to enhance brand building and performance for established products.

Reference

Service

Programmatic Advertising | TRG

Pilot's Logo

Pilot

Hamburg, Germany

A

251-500 Employees

1999

Key takeaway

Pilot is an independent, owner-managed agency that emphasizes innovative communication and measurable success, making it well-equipped to handle programmatic advertising. With a team of over 500 experts, pilot develops creative concepts and manages the entire campaign process, ensuring quality and efficiency through programmatic strategies.

Reference

Service

Programmatic Advertising: Programmatisch zum Erfolg - Agentur pilot

Programmatisch zum Werbeerfolg

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ad:personam GmbH's Logo

ad:personam GmbH

Hamburg, Germany

A

1-10 Employees

2021

Key takeaway

ad:personam focuses on making programmatic advertising accessible to small and medium-sized businesses, offering them advanced advertising technology and support that were previously limited to larger companies. Their self-serve platform enables users to create and launch effective ad campaigns, maximizing reach and impact regardless of budget or experience level.

Reference

Product

Self Serve Programmatic Advertising DSP | Features

Launch your Programmatic ad campaigns regardless of your budget or experience level with ad:personam's Self Serve Programmatic Advertising DSP

Xplosion Interactive GmbH's Logo

Xplosion Interactive GmbH

Hamburg, Germany

A

51-100 Employees

-

Key takeaway

emetriq is at the forefront of programmatic advertising with its Multi-ID solution, which integrates all relevant ID solutions across devices, enhancing data-driven campaigns.

Reference

Core business

Manager Programmatic Advertising (m/w/d) - emetriq

plista's Logo

plista

Berlin, Germany

A

101-250 Employees

2008

Key takeaway

Plista has successfully transitioned into the programmatic advertising landscape, offering tailored online marketing solutions that enhance visibility for clients by placing ads on publisher sites. Their innovative approach to Native Advertising, supported by in-house technology, ensures a personalized ad experience.

Reference

Core business

Plista GmbH - Online Werbung aus Berlin

We turn your content into business outcomes. Jetzt erfolgreich Werbekampagnen schalten. Selbstbuchungsportal. Tausende Premiumseiten. Top Usability. plista Content Marketing.

ZANATTA media group GmbH & Co. KG's Logo

ZANATTA media group GmbH & Co. KG

Berlin, Germany

A

11-50 Employees

2008

Key takeaway

ZANATTA specializes in programmatic advertising, offering tailored online campaigns that enhance data control and precise targeting. Their use of leading planning tools and advanced ad server technologies ensures the success of these campaigns.

Reference

Service

Programmatic Advertising | ZANATTA

Maßgeschneiderte programmatische Onlinekampagnen, größere Datenhoheit und präzises Targeting mit ZANATTA.

audimark GmbH's Logo

audimark GmbH

Dusseldorf, Germany

A

1-10 Employees

2007

Key takeaway

AllMediaDesk streamlines programmatic advertising by automating media planning and scheduling, utilizing data to optimize campaigns. The platform provides access to advertising space on key channels like Spotify and YouTube, enhancing the efficiency of ad delivery and sales.

Reference

Product

ONE solution for ad delivery and sales | AllMediaDesk

GermaniaVid - Programmatic Ads's Logo

GermaniaVid - Programmatic Ads

Hilden, Germany

A

1-10 Employees

2016

Key takeaway

GermaniaVid is an online video advertising company that addresses the growing demand for effective advertising strategies. With a focus on reaching the right audience across various channels, GermaniaVid emphasizes the importance of video as a key marketing tool that offers significant ROI, while also prioritizing brand safety by showcasing ads on premium sites.

Reference

Core business

GermaniaVid – The Next Generation of VIDEO ADVERTISING

microm's Logo

microm

Neuss, Germany

A

11-50 Employees

1993

Key takeaway

The company highlights its microm Spice-Lab, which combines innovative analysis methods and extensive market data to deliver effective touchpoints for campaigns, including Programmatic Advertising. This approach ensures contextual targeting within precise audience environments, providing clients with a solid foundation for successful decision-making and optimized campaigns.

Reference

Product

Programmatic Advertising für optimale Kampagnen - microm


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Information about Programmatic Advertising in Germany

When exploring the Programmatic Advertising industry in Germany, it is essential to consider several critical factors. The regulatory landscape is particularly significant, as the General Data Protection Regulation (GDPR) has stringent data privacy requirements that impact how companies handle user data and target audiences. Understanding the implications of these regulations is vital for compliance and operational success. The competitive landscape in Germany is robust, with numerous established players and emerging startups, making it crucial to analyze market positioning and differentiation strategies. Additionally, the industry faces challenges such as ad fraud and transparency issues, which can affect return on investment and trust between advertisers and publishers. However, there are ample opportunities for growth, particularly in sectors like e-commerce and mobile advertising, driven by increasing digital consumption and innovation in technology. Environmental concerns are gaining traction, as companies are increasingly expected to adopt sustainable practices in their advertising strategies. Keeping an eye on global market trends is also beneficial, as international developments can influence local dynamics. By staying informed about these considerations, individuals can make more educated decisions when researching companies in Germany's Programmatic Advertising landscape.


Insights about the Programmatic Advertising results above

Some interesting numbers and facts about your company results for Programmatic Advertising

Country with most fitting companiesGermany
Amount of fitting manufacturers815
Amount of suitable service providers1640
Average amount of employees11-50
Oldest suiting company1993
Youngest suiting company2021

Frequently asked questions (FAQ) about Programmatic Advertising Companies

Some interesting questions that has been asked about the results you have just received for Programmatic Advertising

Based on our calculations related technologies to Programmatic Advertising are Education, Engineering Services, IT & Technology Services, Healthcare Services, Consulting

Start-Ups who are working in Programmatic Advertising are ad:personam GmbH

The most represented industries which are working in Programmatic Advertising are Marketing Services, Other, IT, Software and Services, Media and Entertainment, Consulting

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Programmatic Advertising results by various countries

Related categories of Programmatic Advertising