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Convert Lab
Jinan, China
D
51-100 Employees
2015
Key takeaway
Convertlab offers a comprehensive Customer Data Platform (CDP) that is integral to its marketing cloud solution, empowering businesses with advanced marketing technologies and data management tools.
Reference
Core business
营销云软件-数字化营销运营-会员营销管理系统工具-会员软件-会员营销平台-用户/客户/人群/消费者画像分析系统-标签管理系统-dmp/cdp客户数据平台-上海/北京scrm管理系统-私域流量运营-微信营销平台
APEX Technologies
Huangpu District, China
D
251-500 Employees
2012
Key takeaway
APEX Technologies is a customer data technology and AI company that offers a Customer Data Platform (CDP) as part of its data management solutions, highlighting its focus on effectively managing customer data.
Reference
Product
cdp客户数据平台-数据管理系统-创略科技
Pocoweb
Dongcheng District, China
D
1-10 Employees
2016
Key takeaway
Pocoweb offers a Customer Data Platform (CDP) called PocoIQ, which integrates fragmented data sources and utilizes AI-based analytics to uncover trends and anomalies. Their Marketing Intelligence Platform (MIP) further enhances this by providing predictive analytics to help clients identify and engage with key prospects.
Reference
Core business
Pocoweb - AI-Driven Marketing Intelligence
Pocoweb's Marketing Intelligence Platform (aka MIP) and predictive analytics technology helps clients identify and engage with their most promising prospects.
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Singularity Cloud
Hangzhou City, China
D
- Employees
2016
Key takeaway
The company emphasizes its expertise in consumer digital operations and lifecycle management, which are critical components of a Customer Data Platform (CDP).
Reference
Product
奇点云_数据云_数据中台_数据可视化
Dotc United Group
Huangpu District, China
D
501-1000 Employees
2009
Key takeaway
The company, a leader in programmatic marketing, offers a comprehensive solution through its FlashClick Partnership Cloud, which facilitates the management and optimization of traffic and distribution partners. Their unified platform integrates corporate data and advanced algorithms, providing tools for customer engagement and conversion throughout the marketing and sales journey.
Reference
Core business
DotC United Group – Connecting The Dots……
Connecting The Dots……
Linkflow (Link)
Huangpu District, China
D
11-50 Employees
2017
Key takeaway
Linkflow offers a comprehensive Customer Data Platform (CDP) that provides real-time insights into consumer wants and needs by linking engagement touch points with Salesforce data, both offline and online.
Reference
Product
全面实时洞察你的客户 - CDP客户数据平台 - 客户数字化全域营销中台 - LinkFlow
Campaignlake
Hac Sa Village, China
D
251-500 Employees
-
Key takeaway
CampaignLake is a leading data solutions provider that offers comprehensive lists of key prospects across various industrial sectors, which can be instrumental for businesses looking to enhance their marketing strategies. Their dedicated team of data scientists curates targeted leads that align with specific business requirements, positioning CampaignLake as a valuable resource for effective customer relationship development.
Reference
Core business
About Us - Campaignlake
Datatrade Group
China
D
51-100 Employees
1983
Key takeaway
Datatrade specializes in providing data-driven loyalty solutions through their SAAS platform, which can enhance customer engagement and retention. With a focus on bespoke loyalty programs, they are well-equipped to support customer acquisition and repeat purchases.
Reference
Core business
LOYALTY PROGRAMS | Datatrade Group Loyalty Solutions | Kowloon
Customer Loyalty made simple. Data driven loyalty solutions to drive engagements & repeat purchases. SAAS Platform, go live in 2 weeks with no fuss implementation. Ask us for a demo.
Tessera Digital
China
D
11-50 Employees
-
Key takeaway
Tessera Digital specializes in data analysis and market intelligence, utilizing big-data technologies to enhance digital experiences for users and optimize marketing strategies. Their focus on insights and data analysis enables marketers to identify new opportunities and effectively reach target consumers.
Reference
Core business
Tessera Digital
Tessera Digital is a boutique data analysis and market intelligence firm providing marketers unique insights and offering publishers monetization opportunities.
TalkingData
Dongcheng District, China
D
101-250 Employees
2011
Key takeaway
The company offers a comprehensive solution for data-empowered marketing, including customer segmentation and user insights, which are essential components of a Customer Data Platform (CDP). Their approach integrates data accumulation and effect evaluation to create targeted advertising strategies that enhance marketing effectiveness and efficiency.
Reference
Core business
TalkingData-移动.数据.价值
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When exploring the Customer Data Platform (CDP) industry in China, several key considerations emerge. Regulatory compliance is paramount, as the Chinese government has implemented strict data privacy laws, such as the Personal Information Protection Law (PIPL), which impacts how companies collect and manage consumer data. Understanding these regulations is crucial for companies operating within this space. Additionally, the competitive landscape is evolving rapidly, with both domestic and international players vying for market share. Businesses should evaluate the strengths and weaknesses of these competitors to identify potential partnerships or differentiation strategies. Opportunities abound in the growing demand for data-driven marketing solutions, as more organizations seek to enhance customer engagement and personalization efforts. However, challenges such as data silos and integration issues persist, hindering effective use of customer information. Furthermore, environmental concerns related to data storage and energy consumption are becoming increasingly important, driving the need for sustainable practices within the industry. Lastly, global market relevance cannot be overlooked; as international brands expand into China, they often seek local CDP solutions to navigate the unique consumer landscape. This dynamic environment calls for thorough research and strategic planning for anyone interested in entering the CDP sector in China.
Some interesting numbers and facts about your company results for Customer Data Platform (CDP)
| Country with most fitting companies | China |
| Amount of fitting manufacturers | 42 |
| Amount of suitable service providers | 51 |
| Average amount of employees | 101-250 |
| Oldest suiting company | 1983 |
| Youngest suiting company | 2017 |
Some interesting questions that has been asked about the results you have just received for Customer Data Platform (CDP)
What are related technologies to Customer Data Platform (CDP)?
Based on our calculations related technologies to Customer Data Platform (CDP) are Big Data, E-Health, Retail Tech, Artificial Intelligence & Machine Learning, E-Commerce
Which industries are mostly working on Customer Data Platform (CDP)?
The most represented industries which are working in Customer Data Platform (CDP) are IT, Software and Services, Marketing Services, Other, Consulting, Consumer Goods and Services
How does ensun find these Customer Data Platform (CDP) Companies?
ensun uses an advanced search and ranking system capable of sifting through millions of companies and hundreds of millions of products and services to identify suitable matches. This is achieved by leveraging cutting-edge technologies, including Artificial Intelligence.