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InContekst
Sydney, Australia
A
1-10 Employees
2019
Key takeaway
InContekst specializes in end-to-end marketing analytics, enabling non-technical analysts to explore data and generate insights by automating routine tasks and connecting with online marketing platforms. This approach helps businesses optimize their marketing strategies by focusing on actionable results rather than technical complexities.
Highlighted product
Core business
InContekst - End to End Marketing Analytics
rooba - Digital Marketing Agency
Melbourne, Australia
A
11-50 Employees
2009
Key takeaway
The Rooba team emphasizes their extensive experience in both client and agency roles, allowing them to provide tailored marketing analytics that enhance return on investment. They integrate traditional and online marketing expertise to drive effective business outcomes.
Highlighted product
Service
website_analytics |
Online Marketing Guy
Sydney, Australia
A
1-10 Employees
2014
Key takeaway
The company is a leading global digital marketing consultancy with over 10 years of experience, emphasizing the importance of web analytics in gaining actionable insights from tracking data. Their services include SEO content creation and web analytics consulting, which are crucial for organizations looking to enhance their digital presence.
Highlighted product
Service
Web Analytics - Online Marketing Guy
Web Analytics Consulting Gain actionable insights from reliable tracking data There are many pitfalls when it comes to collecting and interpreting web tracking data for global businesses. However, done right you take out the guesswork and have the information you need at your fingertipps to continuously improve your digital channels. Learn more about our approach … Web Analytics Read More »
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MGlobal Analytics
Australia
A
1-10 Employees
2020
Key takeaway
MGlobal Analytics specializes in providing comprehensive data analytics services that help businesses optimize performance and uncover actionable insights. With a focus on leveraging data to drive growth and reduce costs, they offer tailored solutions that can significantly enhance marketing strategies through effective analytics.
Highlighted product
Core business
Data Analytics Services - MGlobal Analytics | Australia
Your business has a lot of data. We provide comprehensive data analytics services to help you optimize and grow
Gyanalytics
Melbourne, Australia
A
1-10 Employees
-
Key takeaway
Gyanalytics enhances marketing analytics by providing a centralized Growth Dashboard that integrates CRM, product, and revenue data. This allows teams to optimize campaign performance in real-time, ultimately improving marketing ROI and facilitating better growth decisions.
Highlighted product
Core business
Gyanalytics | Data Analytics Consultancy
Gyanalytics | Data Analytics Consultancy for scaling Tech, SaaS and Ecommerce businesses
APAC Digital
Sunshine Coast Regional, Australia
A
1-10 Employees
2016
Key takeaway
APAC Digital emphasizes the importance of marketing analytics by highlighting their commitment to scrutinizing marketing data to drive results. They develop data-driven strategies and provide insights that help businesses set and achieve their marketing goals effectively.
Highlighted product
Product
Google Analytics Setup & Configuration Services - APAC Digital
What gets measured gets improved. At APAC Digital we scrutinise marketing data in order to drive the best possible results in marketing and business. We unearth insights within your marketing data and develop a result-driven marketing strategy to maximise your marketing returns.
Content First
Brisbane City, Australia
A
11-50 Employees
2013
Key takeaway
The company emphasizes its expertise in marketing analytics by offering a data-driven digital strategy focused on ROI, which fosters rapid growth. Their services include comprehensive Google Analytics tracking, reporting, and dashboarding that provide actionable insights into marketing and sales performance.
Highlighted product
Service
Digital Analytics & Reporting Agency | Content First
Need the experts in Google Analytics and Reporting? Our analytics team will get you tracking all the right metrics so you know how to grow results. Apply for a Free Proposal today.
Boost Reviews
Melbourne, Australia
A
11-50 Employees
-
Key takeaway
The company provides a review management platform that enhances marketing efforts by collecting and managing reviews across key channels like Google and Facebook. Their services also include marketing strategies and advertising, which can be integral to effective marketing analytics.
Highlighted product
Service
analytics - Boost Reviews
Moco Insight
Melbourne, Australia
A
1-10 Employees
2006
Key takeaway
Moco Insight offers a comprehensive Magento reporting platform that enhances marketing analytics by providing standard and custom reports, along with actionable insights. The platform helps identify customer segments, top-performing products, and profitable sales regions, making it a valuable tool for e-commerce growth.
Highlighted product
Product
Moco Insight - powerful e-commerce analytics to grow your business
ensemble media
Brisbane City, Australia
A
1-10 Employees
2017
Key takeaway
The company emphasizes the importance of marketing analytics, particularly through Google Analytics, which enables businesses to track user behavior on their websites. This data is crucial for understanding customer demographics and optimizing marketing strategies to increase leads, sales, and revenue.
Highlighted product
Product
Analytics Setup - ensemble media
Having Google Analytics setup for your website is VITAL in taking your website from JUST a website, into a sales and marketing powerhouse. Why? Well, Google Analytics allows you to track your users behaviours on your website. Who were your visitors, including details such as their age and gender. Where are they located? What pages did they visit? How long did they spend there? What links did they click? Understanding all of this can help you to better understand your customer for marketing purposes, as well as optimising your website to become even more effective in taking someone from a stranger to a customer or client. When we set this up for you, we go even further and set up your conversion tracking goals. Conversion tracking goes that extra step with your customer analytics, and begins to track when users take actions that are valuable to. Most commonly, these GOALS are things like calling you through the phone number on your website, submitting an online form or purchasing a product. Not only does conversion tracking tell you when this has happened, but it can help you to understand where your leads and sales come from. If 90% of your website sales were coming from Google Ads over Facebook Ads, wouldn’t you like to know? Using conversion tracking, you can make sure you are spending your time or marketing dollar on the absolute best channels and promotions that result in leads and sales.
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A selection of suitable products and services provided by verified companies according to your search.
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Precium Software
Go to product
When exploring the Marketing Analytics industry in Australia, several key considerations emerge. Regulatory compliance is crucial, as businesses must navigate the Australian Privacy Principles (APPs) and the Notifiable Data Breaches scheme, which govern data handling and consumer privacy. The competitive landscape is characterized by a mix of established firms and emerging startups, making it essential to assess a company's market positioning, technological capabilities, and client portfolio. Challenges such as data quality, integration, and the need for real-time analytics are significant, as companies strive to derive actionable insights from diverse data sources. Opportunities abound in sectors like e-commerce, retail, and finance, where data-driven decision-making is increasingly valued. Moreover, with the rise of digital marketing channels, the demand for advanced analytics tools and expertise continues to grow. Environmental concerns are also becoming more pertinent, as businesses are encouraged to adopt sustainable practices while leveraging analytics to optimize their operations. Lastly, the global relevance of marketing analytics cannot be understated, as Australian firms often compete on an international stage and must stay abreast of global trends and innovations to maintain a competitive edge.
Some interesting numbers and facts about your company results for Marketing Analytics
| Country with most fitting companies | Australia |
| Amount of fitting manufacturers | 96 |
| Amount of suitable service providers | 224 |
| Average amount of employees | 1-10 |
| Oldest suiting company | 2006 |
| Youngest suiting company | 2020 |
Some interesting questions that has been asked about the results you have just received for Marketing Analytics
What are related technologies to Marketing Analytics?
Based on our calculations related technologies to Marketing Analytics are Big Data, E-Health, Retail Tech, Artificial Intelligence & Machine Learning, E-Commerce
Who are Start-Ups in the field of Marketing Analytics?
Start-Ups who are working in Marketing Analytics are MGlobal Analytics
Which industries are mostly working on Marketing Analytics?
The most represented industries which are working in Marketing Analytics are Marketing Services, IT, Software and Services, Consulting, Media and Entertainment, Other
How does ensun find these Marketing Analytics Companies?
ensun uses an advanced search and ranking system capable of sifting through millions of companies and hundreds of millions of products and services to identify suitable matches. This is achieved by leveraging cutting-edge technologies, including Artificial Intelligence.
