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VeMedia Online
Hong Kong Island, China
D
1-10 Employees
2013
Key takeaway
The company emphasizes its dedication to providing effective digital marketing solutions, which includes advanced analytics to help identify the right strategies for growth. Their focus on delivering trusted solutions that enhance capabilities is particularly relevant for those interested in marketing analytics.
Reference
Service
Advanced Analytics
MediaLens.io
Hong Kong Island, China
D
11-50 Employees
2020
Key takeaway
MediaLens provides comprehensive marketing analytics through social media performance analysis, competitor insights, and in-depth ad-tracking summaries. Their tools offer actionable insights that help businesses optimize their strategies and resource planning, turning guesswork into data-driven decisions.
Reference
Core business
Social Media Ad Intelligence: Refine Your Content & Ad strategy
MediaLens - turn guesswork into science, unlock the mist of social media.
Convert Lab
Jinan, China
D
51-100 Employees
2015
Key takeaway
Convertlab Marketing Cloud offers a comprehensive suite of marketing analytics tools, including a customer data platform (CDP) and user segmentation systems, designed to enhance digital marketing operations and drive business growth.
Reference
Core business
营销云软件-数字化营销运营-会员营销管理系统工具-会员软件-会员营销平台-用户/客户/人群/消费者画像分析系统-标签管理系统-dmp/cdp客户数据平台-上海/北京scrm管理系统-私域流量运营-微信营销平台
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Pocoweb
Dongcheng District, China
D
1-10 Employees
2016
Key takeaway
Pocoweb offers a Marketing Intelligence Platform that integrates fragmented data sources, utilizing AI-driven analytics to uncover trends and anomalies. Their predictive analytics technology enables clients to identify and engage effectively with their most promising prospects.
Reference
Core business
Pocoweb - AI-Driven Marketing Intelligence
Pocoweb's Marketing Intelligence Platform (aka MIP) and predictive analytics technology helps clients identify and engage with their most promising prospects.
Tessera Digital
China
D
11-50 Employees
-
Key takeaway
Tessera Digital specializes in marketing analytics, leveraging years of experience in big-data technologies to provide insights and data analysis that help marketers effectively reach their target audiences. Their mission focuses on creating a fluid digital experience that maximizes profits through data-driven campaigns.
Reference
Core business
Tessera Digital
Tessera Digital is a boutique data analysis and market intelligence firm providing marketers unique insights and offering publishers monetization opportunities.
Campaign Sherpa
Hong Kong Island, China
D
11-50 Employees
2016
Key takeaway
Campaign Sherpa offers a comprehensive end-to-end analytics web audit solution, providing data analysis and recommendations from a team of optimization and technical experts, which is crucial for effective marketing analytics.
Reference
Core business
Measure Website Data Collection Accuracy | Website Audit Report
Wisers Information Limited
Hong Kong Island, China
D
501-1000 Employees
1998
Key takeaway
WisersAnalytics is a leading provider of AI-powered social intelligence and big data solutions in Hong Kong, specializing in data analytics that offers deep insights into brand issues and market dynamics. Their advanced analytics and comprehensive access to global market insights make them a valuable resource for understanding market trends.
Reference
Core business
KOL Analysis Platform | Big Data Analytics Tool Hong Kong
K-Matrix Digital Intelligence Limited
China
D
11-50 Employees
2004
Key takeaway
K-Matrix is a leader in Social Media Listening and Social Big Data Analytics in Hong Kong and Greater China, utilizing a proprietary AI Big Data engine to process and analyze social media data into valuable insights. Their sophisticated algorithms and machine learning capabilities enable effective marketing analytics through comprehensive monitoring and reporting across various social media platforms.
Reference
Core business
Social Listening, Monitoring & Analytics | HK&CN | K-Matrix
Since 2004, we provide social listening, monitoring and analytic services in Greater China, covering Facebook, Instagram, Twitter, Youtube, Weibo, WeChat, forum, blog and online news.
Dotc United Group
Huangpu District, China
D
501-1000 Employees
2009
Key takeaway
FlashClick Partnership Cloud specializes in programmatic marketing, offering a comprehensive omni-channel solution that optimizes traffic and distribution partnerships. Their Marketing-as-a-Service products leverage machine learning and a vast B2B intelligence database to enhance customer conversion and drive business growth throughout the marketing and sales journey.
Reference
Core business
DotC United Group – Connecting The Dots……
Connecting The Dots……
Vfluencer
Kowloon, China
D
11-50 Employees
2017
Key takeaway
Vfluencer, a leading marketing technology company in China, specializes in providing social media intelligence and analytics that enable enterprises to optimize their digital KPIs and ROI. By monitoring popular social media platforms and analyzing vast data points, Vfluencer helps brands evaluate their marketing strategies, identify market opportunities, and understand competitive dynamics, making it essential for success in China's competitive landscape.
Reference
Product
Solution | Competitive Social Commerce Intelligence for China | Vfluencer
Vfluencer provides an one stop solution from market research, social listening, influencer / kol marketing to campaign reports for all the Chinese social media platforms.
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Precium Software
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When exploring the Marketing Analytics industry in China, several key considerations come into play. The regulatory environment is complex, with stringent data privacy laws that impact how companies collect and analyze consumer data. Understanding the implications of the Personal Information Protection Law (PIPL) is crucial, as it governs data handling practices. Additionally, the competitive landscape is characterized by a mix of established players and innovative startups, creating both challenges and opportunities. Companies must be agile to adapt to rapidly changing consumer behaviors and preferences, particularly in the digital space, where e-commerce and social media play significant roles. Opportunities abound in sectors like mobile analytics and big data, driven by China's vast internet user base. Environmental concerns are increasingly relevant, with companies expected to adopt sustainable practices in their operations. The global market relevance of Chinese marketing analytics is also noteworthy, as firms look to expand internationally. Collaborations with foreign companies can enhance capabilities and broaden market reach. Overall, a deep understanding of these factors is vital for anyone interested in successfully navigating the marketing analytics landscape in China.
Some interesting numbers and facts about your company results for Marketing Analytics
Country with most fitting companies | China |
Amount of fitting manufacturers | 29 |
Amount of suitable service providers | 47 |
Average amount of employees | 11-50 |
Oldest suiting company | 1998 |
Youngest suiting company | 2020 |
Some interesting questions that has been asked about the results you have just received for Marketing Analytics
What are related technologies to Marketing Analytics?
Based on our calculations related technologies to Marketing Analytics are Big Data, E-Health, Retail Tech, Artificial Intelligence & Machine Learning, E-Commerce
Which industries are mostly working on Marketing Analytics?
The most represented industries which are working in Marketing Analytics are Marketing Services, IT, Software and Services, Other, Consulting, Consumer Goods and Services
How does ensun find these Marketing Analytics Companies?
ensun uses an advanced search and ranking system capable of sifting through millions of companies and hundreds of millions of products and services to identify suitable matches. This is achieved by leveraging cutting-edge technologies, including Artificial Intelligence.