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Core Analytics Srl
Milan, Italy
B
1-10 Employees
2010
Key takeaway
CoreAnalytics is a leading independent Italian company specializing in modeling and analytics, with over 15 years of experience in econometric analysis for optimizing marketing mix and media planning. They provide insights into the ROI of various media channels and help determine the correct marketing mix for different products.
Reference
Product
DigitalROIAnalytics - La Business Analytics per le strategie aziendali con Core Analytics
The econometric module for the attribution of sales to digital channels and optimization of ROI of online marketing and branding activities.
Analytics Boosters
Italy
B
1-10 Employees
2016
Key takeaway
The company emphasizes its expertise in marketing analytics through customized reporting metrics and a strong focus on tracking, measuring, and optimizing data. Their experience in understanding traffic sources and improving conversions directly impacts investment savings and enhances business decision-making.
Reference
Core business
Analytics Boosters | Digital Analytics and CRO consultants
Discover our digital analytics & CRO consulting services, how we can help you make the most out of your data and boost your business!
imetrics
Milan, Italy
B
1-10 Employees
-
Key takeaway
The company offers advanced technologies and processes for easy access to competitive data, enabling strategic analysis and benchmarking. Their CIdeck platform provides a continuous flow of data, helping businesses leverage analytics to develop effective strategies and gain a competitive edge.
Reference
Product
Analytics - Imetrics
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Analytics Arts
Milan, Italy
B
1-10 Employees
2020
Key takeaway
Analytics Arts specializes in enhancing the use of marketing analytics, enabling companies to make more informed, data-driven decisions.
Reference
Core business
Data Analytics and Market Research | Analytics Arts
Analytics Arts: Statistics is a form of art. We help companies improving the use of analytics to make more informed, data driven decisions.
Metrika | Guanxi Group | demand generation for tech companies
Milan, Italy
B
1-10 Employees
2018
Key takeaway
Metrika offers a Free Growth Audit that provides personalized recommendations to optimize marketing efforts, particularly for SaaS and Tech companies. Their focus on measurable and result-driven MarCom strategies helps businesses generate a strong ROI through a deep understanding of buyers and effective communication throughout the purchase journey.
Reference
Core business
Home
MAS - Marketing Analytics Summit Milan
Rome, Italy
B
11-50 Employees
-
Key takeaway
The company highlights the importance of digital analytics, customer insight, and artificial intelligence in modern marketing, emphasizing their role in driving informed decisions through data. The upcoming Marketing Analytics Summit in Milan will further explore these themes, making it a key event for digital analysts.
Reference
Core business
Online Marketing & Digital Analytics Conference Milan
Join THE next generation conference for Digital Analysts where experts clarify how digital analytics, customer insight, and AI are at work in marketing | November 10, 2021
KPI6
Rubiera, Italy
B
11-50 Employees
2015
Key takeaway
KPI6's MeshBoard integrates with leading business intelligence platforms like Google Data Studio and Tableau, enabling a data-driven decision-making process through real-time consumer insights. Their tools, including Local Review and MarketEar, utilize AI to analyze reviews and social conversations, enhancing audience understanding and segmentation.
Reference
Product
LookAlike: Build Perfect Buyer Personas. AI finds customers without 1st-party data. Target smarter now.
Build Perfect Buyer Personas with LookAlike: AI finds potential customers without first-party info. Start targeting today.
Istella
Italy
B
11-50 Employees
2017
Key takeaway
Istella SpA has developed a powerful Big Data Search and Analytics system that processes and analyzes over 150 million web documents and millions of social media interactions daily. Their platform provides valuable insights into traffic, relevance, and social presence, making it a key player in marketing analytics.
Reference
Product
Social Analytics – Istella
MarketingPRO
Villafranca di Verona, Italy
B
11-50 Employees
2005
Key takeaway
MarketingPRO specializes in market and competitor analysis, providing strategic marketing and pricing consulting solutions that are crucial for effective marketing analytics. With a presence in 49 countries, they leverage a proprietary network of experts to gather and analyze competitive intelligence, directly enhancing their clients' market positioning and profitability.
Reference
Service
MarketingPRO :: Sales Channel Analysis
SLYMETRIX
Rome, Italy
B
1-10 Employees
2020
Key takeaway
Slymetrix is a Data Management Analytics tool designed for B2C e-commerce marketing, offering real-time insights into website performance and media channels. With a free version available for up to 10,000 pageviews per month, it provides essential features for businesses of all sizes to enhance their marketing analytics.
Reference
Core business
HOME 2022
e-commerce business analytics Guarda VIDEO presentazione (20 secondi) Slymetrix e' un tool di Data Managemen Analytics per l'E-Commercer Marketing B2C. Mette in relazione i risultati con gli obiettivi, consentendo di comprendere in tempo reale l'andamento delle performance del sito, dei canali media e de
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When exploring the Marketing Analytics industry in Italy, it is vital to consider several key factors that shape the landscape. Regulatory frameworks, including the General Data Protection Regulation (GDPR), play a significant role, as they dictate how companies can collect and use consumer data. Understanding compliance is essential for any business operating in this space. Additionally, the competitive landscape is characterized by a mix of established firms and emerging startups, each vying for market share through innovative solutions tailored to local consumer behavior. Opportunities abound in sectors such as e-commerce and digital marketing, driven by increasing online engagement and the demand for data-driven decision-making. The challenges include adapting to rapidly changing technology and consumer preferences while managing data privacy concerns. Environmental factors are also becoming increasingly relevant, as companies face pressure to adopt sustainable practices in their operations. Moreover, Italy's position within the European Union can enhance its global market relevance, offering access to broader markets and collaboration opportunities. Overall, a nuanced understanding of these dynamics is crucial for anyone considering involvement in the Marketing Analytics industry in Italy, as they influence both strategic planning and operational execution.
Some interesting numbers and facts about your company results for Marketing Analytics
| Country with most fitting companies | Italy |
| Amount of fitting manufacturers | 36 |
| Amount of suitable service providers | 32 |
| Average amount of employees | 1-10 |
| Oldest suiting company | 2005 |
| Youngest suiting company | 2020 |
Some interesting questions that has been asked about the results you have just received for Marketing Analytics
What are related technologies to Marketing Analytics?
Based on our calculations related technologies to Marketing Analytics are Big Data, E-Health, Retail Tech, Artificial Intelligence & Machine Learning, E-Commerce
Which industries are mostly working on Marketing Analytics?
The most represented industries which are working in Marketing Analytics are Marketing Services, IT, Software and Services, Other, Consulting, Research
How does ensun find these Marketing Analytics Companies?
ensun uses an advanced search and ranking system capable of sifting through millions of companies and hundreds of millions of products and services to identify suitable matches. This is achieved by leveraging cutting-edge technologies, including Artificial Intelligence.
