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adbrix
Seoul, South Korea
A
251-500 Employees
-
Key takeaway
The company offers advanced performance tracking and user analytics features that enable data-driven decisions for marketing actions. Their platform, adbrix, is designed to enhance marketing analytics for apps.
Reference
Product
Build your own data platform in 10 minutes
Experience the most advanced performance tracking and user analytics features.
Fridays Lab
Seoul, South Korea
A
11-50 Employees
2021
Key takeaway
Retentics is an advanced customer retention analytics platform that enhances marketing efforts through AI-powered segmentation and dynamic product recommendations. By leveraging hyper-personalized tools, it helps businesses maximize repeat purchases and improve the customer journey, ultimately boosting loyalty and revenue.
Reference
Core business
Retentics: Most Advanced Customer Retention Analytics Platform
Boost your loyal customers and Increase revenue by improving customers journey with AI-powered anaytics platform, Retentics.
PLUS ZERO
Seoul, South Korea
A
11-50 Employees
2018
Key takeaway
The company, Plus Zero, specializes in digital marketing strategies based on Google Analytics data analysis, which significantly enhances marketing analytics through improved engagement and goal tracking. Their integrated dashboard allows for comprehensive comparison of search volumes, sales, and advertising costs, enabling businesses to identify weaknesses and optimize their marketing efforts effectively.
Reference
Core business
구글애널리틱스 데이터분석 기반 디지털마케팅 전략 | 플러스제로
구글애널리틱스 공식파트너 플러스제로 PLUSZERO. 구매전환율최적화를 위한 GA데이터분석 기반 디지털마케팅전략 컨설팅 전문기업 PLUS ZERO | 플러스제로
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TG360 Technologies
Seoul, South Korea
A
11-50 Employees
2017
Key takeaway
TG360 Technologies is a leading data management platform (DMP) company in South Korea that specializes in providing insights through the analysis of de-identified data. Their services, including customer and prospect analysis, enable businesses to easily leverage this data for informed marketing strategies and campaign planning.
Reference
Core business
TG360 Technologies/DMP
TG360 Technologies는 국내 최대 규모 비식별 데이터 기반 Data Management Platform (DMP) 회사입니다.
PERFORMARS
Seongnam-si, South Korea
A
11-50 Employees
2017
Key takeaway
The company emphasizes the importance of understanding the purchase journey of customers and enhancing their experiences, which is crucial for effective marketing analytics. Their Persona CRM Marketing solution is designed to acquire and engage customers, turning them into advocates for sustained revenue growth.
Reference
Core business
Helping you succeed in Asia | No.1 digital marketing agency for RevOps innovation
Performars is the digital marketing agency for Asia. No.1 digital growth partner helping you innovate business with digital marketing for Asia expansion.
Namu Marketing
Seoul, South Korea
A
1-10 Employees
-
Key takeaway
Namu Marketing is a digital marketing agency in Seoul, South Korea, specializing in various services including SEO marketing and PPC.
Reference
Core business
Namu Marketing – SEO & Marketing in Korea
Hanmir
Seoul, South Korea
A
11-50 Employees
-
Key takeaway
The company emphasizes the importance of search engine marketing to increase visitor traffic by enhancing visibility on platforms like Google. Additionally, they highlight the role of social media viral marketing in directly engaging consumers and driving brand awareness.
Reference
Service
검색엔진 마케팅
UNISON Co. Ltd.
Seoul, South Korea
A
11-50 Employees
2003
Key takeaway
Unison is a key partner in the analytics sector for major vendors like Microsoft and Zalesia, providing modern analytics environments based on Self-Service BI. They offer tailored solutions and consulting services to meet their clients' analytics needs, and they have developed the EcoBrio platform, which integrates AIoT solutions across various fields.
Reference
Core business
IoT Analytics – UNISON Co., Ltd.
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Precium Software
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When exploring the Marketing Analytics industry in South Korea, several key considerations come into play. The regulatory environment is crucial, as South Korea has strict data privacy laws that align with global standards like GDPR. Companies must ensure compliance with the Personal Information Protection Act (PIPA) to avoid hefty fines. The competitive landscape is robust, with numerous local startups and established firms vying for market share, pushing innovation and quality. Challenges include navigating cultural nuances that affect consumer behavior and preferences, which can complicate data analysis and strategy formulation. Opportunities abound due to the increasing digitalization of businesses and the growing reliance on data-driven decision-making. The demand for skilled professionals in data analytics is rising, creating a talent market that companies need to tap into to stay competitive. Additionally, South Korea's position as a tech hub in Asia allows for collaboration with global entities, enhancing the potential for international market expansion. Environmental concerns are becoming more prominent, as consumers increasingly favor brands that demonstrate sustainability in their marketing practices. Overall, a comprehensive understanding of these factors is essential for successfully entering and thriving in South Korea's Marketing Analytics sector.
Some interesting numbers and facts about your company results for Marketing Analytics
| Country with most fitting companies | South Korea |
| Amount of fitting manufacturers | 2 |
| Amount of suitable service providers | 5 |
| Average amount of employees | 11-50 |
| Oldest suiting company | 2003 |
| Youngest suiting company | 2021 |
Some interesting questions that has been asked about the results you have just received for Marketing Analytics
What are related technologies to Marketing Analytics?
Based on our calculations related technologies to Marketing Analytics are Big Data, E-Health, Retail Tech, Artificial Intelligence & Machine Learning, E-Commerce
Who are Start-Ups in the field of Marketing Analytics?
Start-Ups who are working in Marketing Analytics are Fridays Lab
Which industries are mostly working on Marketing Analytics?
The most represented industries which are working in Marketing Analytics are IT, Software and Services, Marketing Services
How does ensun find these Marketing Analytics Companies?
ensun uses an advanced search and ranking system capable of sifting through millions of companies and hundreds of millions of products and services to identify suitable matches. This is achieved by leveraging cutting-edge technologies, including Artificial Intelligence.
