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Top Marketing Analytics Companies in Germany

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60 companies for Marketing Analytics in Germany

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Mercareo GmbH's Logo

Mercareo GmbH

Germany

A

1-10 Employees

2017

Key takeaway

Mercareo Solutions is dedicated to empowering online shop owners and digital entrepreneurs by providing advanced marketing analytics through comprehensive data tracking and reporting. Their services offer real-time insights and multi-channel attribution, enabling clients to make informed decisions that enhance profit margins and drive growth.

Reference

Core business

Mercareo Solution - Data Analytics & Insights Done Right

For online entrepreneurs who want to scale

Adtriba's Logo

Adtriba

Hamburg, Germany

A

1-10 Employees

-

Key takeaway

Adtriba offers comprehensive marketing analytics solutions that empower marketing managers to enhance their online performance and brand marketing strategies. By providing detailed customer journey reporting and insights into marketing channel performance, Adtriba enables clients to optimize ROI through data-driven decision-making and effective budget allocation.

Reference

Core business

Future-proof marketing measurement & optimization

Data-driven marketing analytics, unbiased, cross-channel and easy to use multi-touch attribution, unified marketing measurement and marketing mix modelling

mohrstade's Logo

mohrstade

Munich, Germany

A

1-10 Employees

2019

Key takeaway

The company, mohrstade, emphasizes the integration of analytics services, particularly through tag management systems that streamline the implementation of tools like Google Analytics and Adobe Analytics. They also focus on data collection, management, and visualization, which are crucial for effective marketing analytics.

Reference

Core business

Marketing Technology Consulting - mohrstade

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Wide Angle Analytics's Logo

Wide Angle Analytics

Berlin, Germany

A

1-10 Employees

-

Key takeaway

The company offers web analytics services specifically designed for digital and media agencies, helping them maximize the potential of their clients' websites. Their focus on privacy and compliance ensures that user data collection is minimal, allowing agencies to concentrate on delivering valuable insights through easily navigable reports.

Reference

Product

Web Analytics for Agencies

Web analytics for digital and media agencies aiming to unlock the full potential of their customers' websites.

Demet Karaca's Logo

Demet Karaca

Cologne, Germany

A

1-10 Employees

-

Key takeaway

The company emphasizes its role as a digital marketing partner, highlighting the importance of analytics tools in identifying and targeting potential customers. By establishing a clear marketing strategy and utilizing these tools, businesses can effectively measure, analyze, and optimize their efforts to achieve growth and increase turnover.

Reference

Service

Analytics - My site

Measure. Analyze. Optimize. Every Moment. Analytics tools help you to target people interested in your products.

SmartProduct's Logo

SmartProduct

Berlin, Germany

A

1-10 Employees

2020

Key takeaway

SmartProduct is a data analytics agency that specializes in marketing analytics, offering tools that provide easy insights and clarity into business performance. Their smart KPI dashboard integrates data to help businesses understand their marketing effectiveness and improve customer conversion.

Reference

Core business

Home | Smart business & marketing analytics tools | SmartProduct

Increase traffic, leads, sales, and profit with our smart business & marketing analytics tool. Built with Google Looker Studio (formerly Google Data

adlytics GmbH's Logo

adlytics GmbH

Mannheim, Germany

A

11-50 Employees

2007

Key takeaway

Adlytics specializes in monitoring and analyzing online marketing activities, providing comprehensive data analysis that enhances digital marketing channels. Their expertise and strategic approach have earned the trust of renowned customers for optimizing their marketing efforts.

Reference

Core business

About Us :: adlytics GmbH

Adspike's Logo

Adspike

Berlin, Germany

A

1-10 Employees

2012

Key takeaway

Adspike.io specializes in marketing analytics by linking user journey data to source attribution and providing interactive dashboards for data visualization. Their approach addresses key challenges in data manipulation and analysis, making it easier for businesses to optimize their advertising efforts.

Reference

Core business

Adspike.io – Performance Marketing Agency & Analytics

netnomics an OSF Digital company's Logo

netnomics an OSF Digital company

Hamburg, Germany

A

11-50 Employees

-

Key takeaway

OSF Digital specializes in digital transformation and offers robust analytics services that help businesses leverage data-driven insights to enhance their marketing strategies. With a strong focus on analytics, the company empowers brands to navigate their digital journeys effectively.

Reference

Service

Analytics Services | OSF Digital

OSF Digital will help you leverage analytics solutions and data-driven insights to streamline your business.

8awake GmbH's Logo

8awake GmbH

Munich, Germany

A

1-10 Employees

2015

Key takeaway

8awake is a prominent digital consultancy and marketing agency that specializes in developing and implementing comprehensive digital strategies. They provide expertise in marketing analytics, including analyzing customer journeys and defining key performance indicators (KPIs), which is essential for optimizing marketing and sales activities.

Reference

Product

Adobe Analytics – Tracking & Tagging Tool – 8awake

Our team supports you with the entire analytics lifecycle and the whole implementation process, together we analyze your customer journeys and define KPIs.


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Information about Marketing Analytics in Germany

In the Marketing Analytics industry in Germany, several key considerations are essential for anyone researching companies in this field. First, understanding the strict data protection regulations under the General Data Protection Regulation (GDPR) is crucial, as compliance is mandatory for all companies handling personal data. Additionally, the competitive landscape is robust, with numerous startups and established firms vying for market share, making innovation and differentiation vital for success. Opportunities abound in leveraging advanced technologies such as artificial intelligence and machine learning to enhance analytics capabilities, allowing for more personalized marketing strategies. However, challenges include the need for skilled professionals who can interpret complex data and the ever-evolving nature of consumer behavior, which requires continuous adaptation of marketing strategies. Moreover, sustainability concerns are increasingly influencing marketing strategies, and companies that adopt environmentally friendly practices may gain a competitive edge. The global market relevance of marketing analytics cannot be overlooked, as companies in Germany often collaborate with international partners, thereby expanding their reach and influence. Overall, a comprehensive understanding of these factors can significantly benefit anyone looking to engage with the Marketing Analytics sector in Germany.


Insights about the Marketing Analytics results above

Some interesting numbers and facts about your company results for Marketing Analytics

Country with most fitting companiesGermany
Amount of fitting manufacturers284
Amount of suitable service providers402
Average amount of employees1-10
Oldest suiting company2007
Youngest suiting company2020

Frequently asked questions (FAQ) about Marketing Analytics Companies

Some interesting questions that has been asked about the results you have just received for Marketing Analytics

Based on our calculations related technologies to Marketing Analytics are Big Data, E-Health, Retail Tech, Artificial Intelligence & Machine Learning, E-Commerce

The most represented industries which are working in Marketing Analytics are Marketing Services, IT, Software and Services, Other, Consulting, Research

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Marketing Analytics results by various countries

Related categories of Marketing Analytics